Creative AI
New tools. A clear point of view.
A new way to make the image, tell the story or build the tool. We bring art direction to generative workflows.
How we approach it.
We explore generative tools through a specific creative brief. The work starts with a visual direction and a useful question, then moves through experiments, selection and a considered final edit.
What we make.
- Generative image and moving-image studies
- Art-directed visual development
- Custom tools for creative teams
- Repeatable workflows with human review
A first step
Make the idea tangible.
A bounded test establishes the look, the limits and the production effort. We agree the source material, usage rights and review process before scaling the work.
Talk about a project